Finding business ideas that fit your talents
The Internet is full of web sites that list page after page of
business ideas. We don't list those ideas here, but have provided links to some
sites that do on our Links page. What we want to do is help you discover and
evaluate the ideas that appeal to you and best fit you as an individual.
Any list of business ideas you find will basically boil down to
three types of businesses. Those business
types are:
- Manufactured products that you build and sell yourself
- Distributed products or services that you buy wholesale and then resell at a higher price
- Services that you provide
For those three business types, there are typically four
possible strategies. The strategies you might use include:
- Inventing a completely new product for a completely new market
- Inventing a completely new product for an existing market
- Improving on an existing product and selling it to the existing market
- Selling an existing product to a completely new market
Coming up with an idea for any of these areas requires some
observation skills and creative thought. Start with the things you know about
and enjoy and look for ways to make improvements, or sell them to new people.
Be observant everywhere you go. Look at how existing businesses operate and
make note of the problems you see.
Can you come up with a way to eliminate those
problems? Can you see a way to improve the service, product or marketability of
it? Do you see trends in the market such as larger retired populations? Are
there special products or services that that increasing market will need?
Brainstorm with friends, write everything down, and study your
list often. Make notes as you think of them. Ideas multiply into lots of new
ideas. Evaluate these ideas based on what you like and what you know about.
Once you've narrowed the list down to the finalists, read on to find out how to
evaluate those ideas.
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